Branding Greece – Positioning Greece in the international marketplace archive image 4

Greece’s image in the world

August 20th, 2008 · 1 Comment

At Athens News a good article has been published by John Psaropoulos about Greeces image in the world: The beating to death of an Australian tourist on Mykonos has woken Greeks up to the question of how the rest of the world perceives this country. It is a periodic awakening, usually following senseless deaths of [...]

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Greece at the Nation Brands Index

September 2nd, 2007 · No Comments

As regular observers of the Anholt Nation Brands Index know, they usually include a ‘guest country’ in each quarterly survey. Finally my dream has come true and Greece appears as guest nation at the Q2 2007 NBI. This is the article from the Anholt Nation Brands Index – Q2 Report, 2007 – Special Report 6. [...]

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Greece ranks 5th in Country Brand Index 2006

December 22nd, 2006 · 1 Comment

Greece ranked 5th for overall country branding according to the second annual Country Brand Index 2006 (CBI). The Index was released in London at the World Trade Market, an annual exhibition held for the global travel trade. This is the official release text: The CBI identifies countries as “brands” and emerging global travel trends in [...]

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